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Laughter Is Good Business
- TRADE SHOW
- Compaq Computer Corp. drew its best booth
response ever with an original trade show script written
and performed street theater style by LaughingStock.
- WORKSHOP
- Blue Cross Blue Shield wanted to develop an
internal speakers bureau to address the community about
health care issues. Our Presentation Skills Workshop
gave them real tools and new confidence to succeed.
- GAME SHOW
- Amoco needed an attention getting format
to deliver a Customer Focus message to dealers and
jobbers. LaughingStock created a fun and informative
game show that became the talk of the marketing conference.
- MOCUMENTARY
- Lotus looked for a theme to parody its
annual customer conference. LaughingStock created a
"Soft Copy" news team to uncover offbeat scoops
(like the teeny-tiny hotel soap conspiracy), interview
attendees entering sessions and cover the final party
at the MGM Studios.
- WOO
- Deloitte & Touche Management Consultants wanted
to impress a handful of potential new hires. Dinner
at an exclusive Chicago restaurant and a send-up of
management consultants by LaughingStock made a
memorable impression.
- FETE
- Lifeline, Inc. hosted its customers at an annual
banquet and treated these valued clients to a hilarious
LaughingStock performance spoofing end users, Lifeline
and the customers themselves.
- REWARD
- Bass Shoe Co. wrapped up an annual sales conference
with a luncheon performance by LaughingStock. "...a chance
to laugh at ourselves and make light of the situations that
crowd our all-too-serious lives."
- THANK
- When Citizens Bank merged with another bank,
200 jobs became "redundant." LaughingStock's performance
at an ice cream social provided catharsis, relieved stress
and helped thank these people for their efforts in a
difficult conversion.
- EXPERTS
- Lerner New York Stores added comic diversion
to their semi-annual buyers meeting with a presentation
from "Greta", the new accessories buyer: LaughingStock's
Lesley Abrams. She amazed and delighted the audience
with outlandishly stunning ideas.
- SELL
- Forster Manufacturing sold their new square-centered
round toothpicks to grocery store buyers nationwide with a
five minute cassette program created by LaughingStock.
The tape is in its third "printing" And the competition
has been left picking up the pieces.
"You were wonderful to work with. You're creative
and funny. And you're good business people!"
Vivian Swain
Creative Director
Maritz Performance Improvement
Corporations, associations and meeting producers have all
found that laughter is good medicine and good business.
You can, too!
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